Page CRO audit
Each report includes funnel map, element tasks, quick wins, high-impact changes, PIE backlog, copy alternatives (US English, Flowgear written CI), and CI flags on live staging copy.
Primary goal: Start Building (90-day trial). Nav hierarchy, hero, MCP, path cards.
PricingCapacity dials, plan cards, draft banner, V1 migration, assessment split CTAs.
Salesforce connectorUse cases, connector CTAs, proof placement, FAQ expansion.
Integration AssessmentQualification, price in hero, sample preview, vs free trial.
Book a meetingHighest lift-per-word: expectation bullets, proof, self-serve path.
Reports in reports/ are the source of truth: homepage.md, pricing.md, salesforce-connector.md, integration-assessment.md, book-meeting.md.
Before editing suggested Flowgear copy, read clients/flowgear/website-copy/00-brief/constraints.md (no em or en dashes, US English, full and).
Run scripts/ci-lint.sh after copy changes.